Skip to main content

Federal IT Minister launches the mega version of Syngenta’s ‘CropWise Grower’ App for Pakistani Farmers

  

Syngenta Pakistan Limited, a leading agriculture innovation and technology company that provides crop protection, seeds, and digital services to millions of Pakistani farmers, has launched the mega version of ‘Cropwise Grower’ mobile application in a high-powered meeting which was graced by Ms. Shaza Fatima Khawaja, Federal Minister of State for IT & Telecommunication, as the chief guest.

Cropwise Grower app is a free-of-cost, highly innovative digital solution to engage & advise the Pakistani farmers to enhance their farm productivity offering multiple features including instant detection & diagnosis of crop-diseases, pests & other threats to the crops. Covering over 3 million acres of farmland, the app’s ‘Scan, Detect and Diagnose’ feature called Crop Doctor is powered by the most advanced ‘Artificial Intelligence’ (AI) based mechanism which provides a one-stop solution to farmers to identify crop problems and address these problems efficiently. ‘Cropwise Grower’ offers several other valuable facilities such as e-commerce module for online ordering of products, ‘Naya Savera’ franchise locations and a deeper understanding of spraying-windows, based on localized weather information and evolving environment. Besides recommending products suitable for various crop-growth stages, it provides crop-management information and tutorials on timely identification of pests & disease.

Appreciating Syngenta’s efforts in bringing digital technologies closer to the farmers and sharing the groundbreaking initiatives of the government in this space, Ms. Shaza Fatima Khawaja shared: “Agritech has an essential role to play in enhancing Pakistan’s agricultural productivity, promoting economic well-being of the farmers and ensuring country’s food security. In this regard, Digitalization and Agriculture are among the top priorities of the government and we are devising strategic initiatives and policy frameworks to facilitate all stakeholders especially our farmers to benefit from the emerging technological solutions. It is good to see that Syngenta Pakistan is investing in digitalization of the agriculture sector to bring useful offerings closer to the farmers in the form of their Cropwise application and e-Commerce facility.”    

The Country General Manager Syngenta Pakistan - Zeeshan Hasib Baig stated: “Syngenta Pakistan’s core strength lies in its close relationship with the growers. To further strengthen this connection with our growers, we are delighted to share the Cropwise Grower app which brings smart solutions closer to farmers and enables them to be more self-sufficient. Resonating with the worthy comments of the Honourable Minister about the importance of agritech in our country’s development, we at Syngenta believe that technology can be a key enabler in helping farmers grow efficiently and sustainably. The Cropwise Grower app is a revolutionary step in the crop protection industry and we firmly believe that it will help in addressing Pakistan’s food security challenges by building resilient food systems and by supporting our farmers in improving their crop yields for better returns on their investment.”


 

Comments

Post a Comment

Popular posts from this blog

Peshawar Zalmi Releases "Zalmi Raalal" Official Anthem Powered by TCL

             TCL, Pakistan's No.1 LED TV Brand, in collaboration with Peshawar Zalmi, has released their most awaited anthem for PSL 8, " Zalmi Raalal ". Directed by the maestro Hassan Dawar himself, "Zalmi Raalal" is a star-studded, power-packed amalgamation of music, fashion, and sports, the three foremost passion points of Peshawar Zalmi. Produced by Naughty Boy, who has worked in the global music industry with the likes of Beyoncé, Wiz Khalifa, and Sam Smith, the music video features cricket's biggest superstars Darren Sammy and Babar Azam, as well as Pakistan's biggest celebrities Mahira Khan and Hamza Ali Abbasi. Peshawar Zalmi's official anthem for 2023, "Zalmi Raalal", is an ode to passion, a story entailing the beauty and power of the KP region and its people. The anthem has crossed one million views on all online platforms since its release, and the number is increasing fast.   The star-studded and narrative-centric anthem feature...
Post a Comment
Read more

Alibaba.com Hosts First Lahore Seller Summit

            Alibaba.com, a leading platform for global business-to-business (B2B) trade, today hosted its first seller summit in Lahore to highlight export opportunities available to local businesses in the e-commerce space. Titled “Go Export with Alibaba.com”, the event brought together existing and potential exporters in Lahore to offer tips and advice on how to start and grow an online export business. It is the first event of its type held by Alibaba.com in Lahore, signifying the platform’s enhanced efforts to support suppliers in the region and increase the city’s visibility as an online supplier base. Various experts in the export and e-commerce fields took part as speakers in the event, including   Mr Sheharyar Tahir , Head of External Relations of SMEDA, and  Mr Mian Rehman Aziz , Senior Vice President of Lahore Chamber of Commerce & Industries, who shed light on government support and infrastructure available to assist exporters ...
Post a Comment
Read more

A Look Back on the Spectacular Lineup of realme’s 828 Fan Fest Activities

             realme, as the most prominent brand of Gen Z, had a remarkable month of August, in which it held a plethora of activities for its fans and in return received an overwhelmingly good response for the brand. The purpose behind such activities was to inform the core values of realme and to provide the fans with a better insight into the defining spirit of realme which is to Dare to Leap, be adventurous, and break ground where others have not tread before. Moreover, through these events, it has ensured how it is different from its competitors. Fans are the backbone of any good brand as they are the ones who provide consistent support to the brand’s new endeavors. It is for this reason that it is very important for brands to cultivate a strong fan community much like realme does. The end goal for realme with all of its 828 Fan Fest celebrations was to bring something unique and exciting for the fans and through such activities develop a deeper s...
Post a Comment
Read more